FISHER-PRICE CHAMPIONS OF OUTDOOR TOYS
Fisher-Price has been and still is one of the most trusted brands of outdoor toys in many households all through the world. It serves to be the best choice and playmate to many children and continues through generations.
“Fisher-Price toys should have intrinsic play value, ingenuity, by construction, good value and action.”
Herman Fisher, Irving Price, Helen Schelle,
The founders have set the pace for their products right from the inception and the management still continues to maintain the same. Fisher-Price, as one among the top ten recognized brands, constantly strives to improvise and self channelize its energies in creating new toys. They help the child not only in safe playing but also keep in mind that at this age learning is best achieved through play. As the wholly owned subsidiary of the Mattel, Inc., Fisher-Price is trying to leadwith its advanced technology in the manufacturing of toys, bicycles, car seats, nursery monitors and many others.
Fisher-Price had a start in the 1930s when there was a major depression which loomed over American business world. Irving Price, Herman Fisher and Helen Schelle put all their efforts and experience to build up this toy factory. The first 16 toys which were brought to the International Toy Fair were an instant boom inspite of the recession and there was no turning back. In 1969, Fisher-Price was taken over by Quaker Oats and in 1991 it once again became an independent company. Again in 1993 there was a merger with the Mattel, Inc., and from hence the company seems to outgrow by itself. Fisher-Price became the authorized brand of Mattel, Inc., for all the infant and preschool toys.
Fisher-Price has sworn to itself in making the childhood of all its customers to be fun-filled and highly enriching. The potentiality of the kids at this age is highly valued and researched by the company and it aims to provide an environment which helps in passing through this phase with love and care. Infancy and preschool is a period where exceptional grasping skill is found in the child.
Fisher-Price aims to keep its pace in quality, safety, durability and innovative research which in turn maintains the trust of its consumers. The company strives for excellence to satisfy the needs and expectations of the needed ones.
GEARING UP FOR THE CHALLENGE
Fisher-Price has classified their products in a series from which it is easy to choose as per the needs. The toys are divided by age and by type. It ranges to different age groups right from infancy up to the age of 4 years and above.
Infant Delight (Birth to 6 months)
The toys selection for this age group is in fact a visual delight for both the baby and the parent. One can find toys which involve lot of activity and toys which are attached to the cot, toys which motivates the putting and taking activity, rattles that attracts the baby with colours and sounds, toys that could be taken along with stroller and car toys, and seat attached toys with music and movement.
There are certain developmental guidelines for these toys which are specifically used right from birth to when the child sits straight unaided. These toys are designed to promote security and comfort with its soft and soothing vibrations, colours and some of them possess a gentle bounce too. Fisher-Price infant toys encourage and develop the basic motor skills by motivating the baby to bat toward, reach forward, grasp and exercise eye-to-hand coordination. The baby’s visual and auditory senses are stimulated by the colourful light effects and chiming music accompanied in the toys. Clear understanding of cause and effect is enhanced when a baby starts batting the toys initiates light and sounds. Nearly about 30 products are available for this age group the important being the Rainforest series, Link-a-doos series, Precious Planet etc.
Crawling Curiosity (6 to 12 months)
It is amazing to introduce Fisher-Price range of special toys for these crawlers who are ever curious and take a lot of discovery voyages in and around their range of mobility. Almost the same set of toys which are available for the infants are seen for this age group. Only that they are the next stage or the follow up of the same stream of toys. Shape-sorters, High Chair attachments, Walkers and the Disney Winnie the Pooh are really genuine products from Fisher-Price.
The finesse that can be seen in the manufacturing of these toys which are not just play things is something exceptional. The benefits that are assured out of them are that the child naturally enhances all the basic fine motor skills. Grasping, stacking blocks and roller spinning are some of them with the come along hand-eye coordination which has to be used in play. Fisher-Price toys for 6-12 months old allow the baby to explore and sate its curiosity. Funny and musical sounds with colourful animal friends enhance the visual and auditory senses. Sing-along is introduced with animal appearance and sounds. The baby’s vocabulary is also thoroughly encouraged with fresh sounds and rhymes. For this particular age, Fisher-Price provides with a wide range of 82 products to choose from. Chief among them are the Rainforest, Play and Learn, Link-a-doos, Amazing Animals, Stack and Surprise, Brilliant Basics etc.
Tricky Toddlers (12 to 24 months)
One can be totally assured that this particular period in a child’s life is absolutely crucial when the baby starts taking their first individual step. They are a bundle of energy and containing their activities is highly extracting. The high end research team at Fisher-Price has recognized the need and has produced and excellent set of toys which are not only fascinating to the child but also makes parenting peaceful. The Electronic Learning, Cars and other Vehicles, Out door toys and sports, Grown up Play sets, Push and Pull toys, Fisher-Price Classics and the Disney Winnie the Pooh are some of them.
The Electronic Learning helps the baby with the basic usage of alphabets, various colours, initial counting and different shapes. They are also encouraged in understanding of the on and off mechanisms found in various toys. Some of the toys are activated with lights, music, speech and sounds. The child is familiarized with the connections between a word and the corresponding object around.
Fisher-Price has also toys which helps the child to strengthen its gross motor skill when it climbs up, balances and bounces off. Fine motor skills with hand-eye coordination are enhanced. Always the encouragement of cause and effect, audiovisual senses are enhanced. To tackle these tricky toddlers, the company has released a heavy 93 products for their use. The Laugh and Learn series, Little People series, Wild Lights, Stack and Surprise are quite some of them with an excellent set of toys in them.
Action Packers (2 years and above)
Imagine the flying actions one can find in a house where there is 2-year old. All the imaginary racing, flying and characters you can find emanating from the minds of the child. Once again Fisher-Price comes to the rescue with its featured toys which can deal with any imagination that the child poses. There are specific toys at this age where a boy or a girl baby can make a selection.
Boys have all those rush scenario wherein the girls cuddle and coo at the dolls. They make up stories and group together to play act during this age. They start directing their own drama and one can wonder at the stretch of their imagination. This is a great stage set for their learning process and teaches self assurance and helps them to take responsibility for their actions.
Fisher-Price lists out an overall 126 products for this age group and Little People series, Snap and Style, Fun to Learn, Laugh and Learn are some of the interesting piece of joy to this kiddos.
Whiz Kids (3 years and above)
Amazingly here we cross a period of history in the life of a child at the age of 3 and above. They excel with all the newly acquired talents of fine motor and gross skills. They now have a complete adaptability to the cause and effect understanding with a usually well trained hand to eye coordination. Their movements are more fluid and they stay in a mood to exhaust their energy pack all the same. Their sense of perception is heightened and with a greatly improved vocabulary they can enact any scene they want to play with. The child’s imagination is perpetually improving and needs constant feed to nurture it to greater levels. As always there is a perfect solution from Fisher-Price to the kids of these age and nature. Their constant research regarding the moods and psyche of children makes them prepared with goods ready to deliver.
Fisher-Price has a variety of new introductions at this level. They include toys for action and adventure, a new Waybuloo, the famous Imaginext series, Dora the explorer, Mr Men Series, Fun to Learn, Musical Toys, Outdoor Toys, and the regulars like cars, vehicles and baby dolls. There are about 140 products listed under this age category from Fisher-price which gives a thrilling experience to the child and from this age onwards these memories start to stay fresh for a lifetime.
Perfect Preschoolers (4 years and above)
Fisher-Price outdoor toys repeatedly prove their innate capacity to please as well as satisfy the needs of the preschoolers’ time and energy in an appreciative manner. The toy selection that is open to them at this juncture keeps them totally occupied and improves their vocabulary and creative sense also. For instance, the Doodle Pro allows them sufficient finger coordination and gives a free hand of imaginative scribbling and enhances artistic talent. At this preschool stage, their curiosity level will be peaking and Imaginext System series of toys gives them a lot to do. Creative Activities, Playing Grown Up, Waybuloo series, and all the other toys seem to be a higher version of the toys used at an earlier age. So there is some semblance of familiarity to the child. The Go Deigo Go is an exciting set of Fisher-Price outdoor toys that provides a refreshing game to the child.
There are about 126 products that are lined up for these preschoolers and some of the most significant choices are the Talking Dora, Extreme Rescue, Imaginext, Little People series, Digital Art, Waybuloo and many others too.
TOYS BY TYPE
Fisher-Price also allows the regular or new parent to select by the various types that might be interesting to different age groups. When a family member or a friend is in doubt about the choice that might be apt to be presented to a child, naturally they can turn to the company’s choice of toys by type relative to the child’s age and gender.
Favourite Choice for Babies (0-12 months)
Fisher-Price features toys that are quite vibrant colours with sounds that might attract the baby during the initial period. There are toys which can be attached to their sleeping cot and to the high chairs and strollers. There are also Car Seat attached toys. Various types of Walkers with Music and Movement and Colourful Rattlers also provide great entertainment to the babies. There are also Shape Sorters, Push and Pull, Put and Take type of toys for children who are about 6 months. Regular Activity toys and Fisher-Price Classic are among the best choices for these babies.
All these toys help in developing the fine and gross motor skill of the baby. They encourage the baby to move and coordinate hand-eye movement by grasping and shaking the toys. Bright spotlights and colours stimulate vision and music and catchy songs tune the auditory sense. The child learns identification among various types of toys at this age and learning through play is fine tuned.
Toddlers Interests (12 to 36 months)
As mentioned in the Tricky Toddlers choice of toys by age, this particular age in a growing child is highly action packed. The children at this age are continuously mobile and only toys that suit to this pace would attract them. Those toys that are perfect comprise a set of Cars and Vehicles, Early Electronic Learning, Playsets with Playing Grown up Sets, Baby Dolls and Musical toys. All these types of toys imbibe in them lot of cause and effectiveness, taking responsibility, develop intuition and imagination, play acting and communicate easily as well.
Fisher-Price always aims not only to encourage play but also inculcate the art of subtle learning in whatever product they manufacture. Thanks to the department of the company’s research and development team which helps them to stay on top ten.
Preschoolers Choice (3 years and above)
The preschoolers at this age are more tuned to knowledge oriented activities and they are prone to experimenting new and novel ideas which come across them. So all their play toys are related with lot of action and adventure, running up behind cars, vehicles etc, and girls at this age also has lot of girlie activities planned for them by Fisher-Price. There are the Baby Dolls and accessories, and other creative oriented play things designed for them. Mr Men encourages the imagination and responsibility and Early Electronic Learning prepares them for their forthcoming school years. There are many other special Outdoor Toys and Sports activities which side along with the Waybuloo and Thomas and Friends series.
Fisher-Price is totally adept in the manufacturing of toys which are totally according to the needs and psyche of the children according to the age group. They are totally safe and give peace of mind to the parent also. Necessary guidance for playing is given along with the toys.
This is another wide arena from Fisher-Price which helps the parents in the caring and nurturing their child with utmost love and affection. All these products are totally aimed towards the baby’s comfort and security.
The bouncers and infant seats are designed for safety and comfort of a baby who do not crawl or jump from the seat. They come with a comfortable angle and the baby can recline with ease. It also serves as a rocker so that the child may continue to play as well as sleep in it. Soothing and entertaining a baby is the key role of these bouncers and infant seats from Fisher-Price.
Precious Planet Series and Rainforest series of toys are yet another form on entertainment to these infants when they made to lie down on a flat surface or bed. The rattlers and other colourful toys that are attached to the Precious Planet provides the baby enough excitement and keep them occupied.
Fisher-Price offers 3 types of swings which are a comfort and soother to both the baby and the mother. There are the full size swings, take-along swings and cradle swings. The swings are really a wonderful activity which both entertains and keeps the baby smiling almost from the day of birth. There are swings which provide multiple speed and different motions. One should usually go for a swing that is open in the front or top so that the baby can be taken out or put in with ease. The swing could be attached with many other toys like rattlers, music and sound effects too. A portable swing is one the best choice for both the mother and baby.
The swings are better used from the stage of birth to a period when the baby is able to climb out. The gentle swinging and rocking of the swing offers great comfort and security as well as relaxing to the baby. The gross motor skills of the baby are encouraged with its pushing and prodding feet. One great utility feature is that the mom can use it as feeding platform.
High chairs from Fisher-Price are designed for absolute efficacy. The baby’s safety is most ensured with its straps. It is mainly used to feed the baby and keep the baby under watch when the mother is otherwise engaged. This is better used for babies who are grown up to sit upright without any assistance. If otherwise when younger infants are placed on the highchair they may tend to slide down. Be it Precious Planet or Rainforest or DwellStudio highchairs, all of them usually are adaptable to more than one position of height or inclination.
Booster seats are highly helpful when the family is dining out or have to go for an outing on a family occasion. These booster seats can be originally attached to any normal seats and it is easier for the mother to feed the baby. The baby can be kept at watch very easily and Fisher-Price has given the mother a very original piece. The seats are quite easily washable and have adjustable harnesses. They can be reclined in different positions like that of a high chair. Usually they are foldable and portable. The Precious Planet, Rainforest, and the Healthy Care booster seats from Fisher-Price are novel in their design and usage.
Fisher-Price offers two types of monitors which help the parent to watch over the baby in the nursery and ease their minds at nights. The monitors usually have an alarm that signals about the activities of the baby. Initially the built in music and rhymes tend to soothe the baby and put it to rest or sleep. The monitor poses a nightlight and works within 400 feet. They are power fed by rechargeable batteries.
Bath and Potty Training
This is another tremendous feat to be accomplished by the parent. Training for a bath and potty training are two important daily events in a baby’s life. Fisher-Price provides excellent products for these training. There are two bathtubs and quite a few attractive and colourful potty series from Precious Planet and Royal Potty.
The entire time spent on the bath tubs gives immense pleasure to the baby and bath time always becomes fun time. Total safety is ensured from an infant to toddler. Deep basins and slip-free surfaces allow these bath tubs enough room space for a cheerful bath. There are plugs for easy draining and cleaning them.
The products that are offered by Fisher-Price are unique and different for potty training. They help in an easy transition from childhood to real grown up usage. Some of them have some cooing phrases, music and rewarding rhymes which encourage the child. The Pink Princess Step Stool potty can be used on a real toilet seat and the bowls are easily removable for cleaning.
FISHER-PRICE SPECIAL SERVICES
Fisher-Price offers a true and real time special service which is exclusive to parents. This service starts from the stage of pre-birth and answers to all the queries and anxieties of a new mother. All the 3 trimester enquiries are clinically approached apart from articles like why and how children learn many things more easily through play. Almost all tips about toy safety are ensured.
Every stage from 0-3 months up to 5years of age is made available in this parenting section. There is also an easy signup for free which helps the parent to get immediate and online guidance regarding the nurturing and growth of the baby. All the details are thoroughly defined and discussed that makes the new mother to more confident in dealing with them.
Under the category Child Development, the R&D of Fisher-Price had spent sufficient time and energy so that it gives detailed information about the approach that should be used at different age level. From the moment of birth all infants have inbuilt reflexes that should be developed thoroughly. All their fine and gross motor skills can be fine tuned gracefully step-by-step. This area specifically deals with the mobility, creativity and imagination, number and words, social skills, senses and awareness and their problem solving ability.
Fisher-Price allows the parents to have a better idea in choosing the toys that would best suit their baby. When the learning process takes importance, there are great assortments of toys which help the basic learning process through play and help him or her to get prepared to start a more formal education at school.
Different Play Toys
When one looks into the toy selection that is offered by Fisher-Price, it is totally amazing. There are toys which could be used at any particular time and which will effective as well. There are toys which are used during the children’s bath time, some of them encourage independent and individual play, family play toys, craft and art oriented toys which develops the creative instinct in the baby, bed time toys which soothes and comforts the baby to sleep and rest. Multitude of toys await for more enthusiastic outdoor and physical entertainment, toys with music and many more which encourages the child’s imagination with pretending and imitating toys. Guides for different subjects like reading and rhymes, nature and science, preschool reading skills, painting and drawing, songs for bouncing on the knee, traditional games and activity rhymes make a family playing and learning more fun.
The key to all this is the right amount of fun and learn in the right dose at the right time. This is well planned and executed by Fisher-Price and you get everything when you visit their site. Nothing should be over taught as it would be over burnt in the child’s memory.
Fisher-Price offers another very useful guidance to parents by way of expert advice on various important matters concerning child growth. Their expert panel has a great perspective over the various questions concerning the child from a parent. They offer solutions on an array of topics like the behavior of a the baby, the necessary child care that should be taken care, family adjustments and issues, the language, balanced nutrition that is appropriate for the baby, pregnancy problems, the important milestones in a baby’s life, and the most essential toys and their associated playtime. The parents also have to impart bathing and potty training which is a part of social development and adjustment, parenting choices with excellent clues to put the baby to sleep.
There is also an exclusive service offered by Fisher-Price in addition to all the above. Their experts give total guidance to a parent or a relative or a friend in buying a toy with a clear understanding. They suggest about the right toy for the right age and also about the baby’s approach and attitude about the toy. Moreover, one can totally understand how the toy will be used. There are individual toys from 1- 12 months separately as well as 12-18 months, 18 to 24 months, 24 to 30 months, 30 to 36 months, 3 to 4 years, 4 to 5 years and for kids of 5 years and above. Good advice and usage as well as safety tip are offered to the parents.
Fisher-Price baby toys web page puts the customer in trance with its family and fun time page in its site. Here is a total guide to the parent when babies are introduced to the various level of play and learn activities. A parent ought to go through this entire page and get acquainted totally. Once again there are many playing guides available to the interested parent who encourages various levels of learning in the child. There is also many other fun and activities available online which could be interesting to both the child and the parent.
There is an online customer service which is of much use to the consumers of Fisher-Price out door toys. One has a variety of options to choose your own toys online, or have a personal assistant help you out. Consumers can easily find out the retail showroom for Fisher-Price children toys and also contact the company for any further clarification. The company can be contacted by phone, fax or by email for additional services by consumer relations.